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Our passion for creativity and storytelling is poured into every one of our client projects. We create and develop concrete experiences that reflect your needs and help you reach your audience consistently - across all touchpoints - for transformative, long-lasting impact.

Creating

Thinking

Our holistic methodology begins with a deep dive into discovery, with the goal of getting to the very core of who you are and what you stand for. Our learnings, combined with our decades of experience, allow us to define, shape, and cultivate the ideal visual world for bringing your brand to life.

From initial discovery audits to full product rollouts over digital and print, our offering seamlessly adapts for each individual project. Our specialized team of designers, strategists, writers, thinkers, and makers offer the full range of creative services to meet your every need.

CAPABILITES

  • Our research phase involves gathering information to form a better understanding of a topic, identify potential solutions and inform effective decision making.

  • We start the process of studying a company's competitors to understand their strengths and weaknesses and inform strategy development.

  • We start to define and develop a unique image and perception for a brand in the target audience's mind to differentiate it from competitors.

  • This is the plan for how to communicate the brand's messaging and values in a unique and memorable way to achieve the marketing goals.

  • Tone of voice is how we define a consistent way of speaking or writing, representing a brand's personality and values, used in all communication to establish a distinct brand image.

Strategy

Discovery & Research

Discovery & Research

Discovery & Research

  • We craft and create. This is the process of creating a unique image and identity for a product, service, or company to establish a strong, recognisable and differentiated presence in the market.

  • Logo design is tailored to your brand's individual needs, creating a distinctive and memorable visual identity that truly reflects your unique essence.

  • A comprehensive set of rules and standards, ensuring consistency and cohesion across all aspects of your brand's visual identity, from logos and colors to typography and imagery.

Brand

  • This involves creating simplified, low-fidelity representations of the website, application, or product interfaces, to quickly iterate on design ideas and user flows.

  • Our digital team develop user-centred digital experiences by combining User Experience (UX) research and design, with User Interface (UI) design, to create intuitive interfaces.

  • Combines cutting-edge design principles, user-centric approach, and seamless functionality to create visually striking and intuitive websites that leave a lasting impression, engage visitors, and drive meaningful interactions.

  • This is the process of building and maintaining a website, which involves designing the user interface, writing code, testing functionality, and deploying the site on a server.

Digital

  • Beautifully branded business cards, letterheads, and paper assets.

  • Catch your customers’ eyes with attractive packaging that not only gets pulled off the shelf, but also accurately reflects your brand and product.

  • a meticulous journey of collaboration, where our team works closely with authors and publishers to understand the essence of the content, conceptualize innovative design elements, refine typography and layout, and ultimately create a visually compelling book that harmoniously complements the narrative and captivates readers.

  • Eye-catching collateral strategically designed for print media — newspapers, magazines, and circulars — and tailored to the relevant sub-audience.

Print

The discovery process starts with an initial meeting that can be in person or over the phone. During this meeting, we learn about you and your business and also explain our work process. After the call, we’ll send you a brand questionnaire to fill out, which will help us learn more about your company and design needs.
 
Next, Ofir Design works with you to define your brand’s essence, personality, and values in a branding presentation. Once finalized, that presentation kicks off our team’s research and discovery phase, where we learn more about your industry and compile graphic benchmarks.

OUR PROCESS

01

Discovery

After completing the discovery phase, our team prepares a customized strategy framework that’s built around your brand’s unique voice, customer base, brand words and style. This strategy drives concept development, where you will be presented with multiple concepts to choose from before we move on to creation.

02

Conceptualization

Our comprehensive maintenance services ensure your equipment is up to date and functioning optimally so everything runs smoothly. Regular portfolio updates showcase your best work across all print, digital, and website platforms. We always prioritize client communication and tailor our services to meet your needs. Our commitment to quality guarantees flawless designs, while data backups and cybersecurity protect your assets. Stay ahead with cutting-edge solutions, letting us handle the operations so you can stay creative and focused on success.

04

Maintenance

In the creation phase, we refine the approved concepts with your input and collaboration, ensuring every detail is perfect. Our dedicated team crafts captivating content that aligns seamlessly with your brand identity for print, digital, and website design. We are committed to excellence and work hard to present innovative solutions that will resonate with your target audience, iterating until all deliverables are polished and ready for launch.

03

Creation

OUR PROCESS

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